Today, 4/21/2015, Google is executing a plan to punish websites that don’t look good on mobile phones…
The Good News Is PageOne Can Help You If Your Website is NOT Mobile Friendly.
As of today Google is making a major update to their mobile search algorithm that will change the order in which websites are ranked when someone searches for something using their mobile phone. This could be one one of your potential customers searching for a product or service that you provide.
The search results are now going to start favoring websites that are mobile friendly, placing them higher in the search rankings for mobile searches. Simply put, if your website is mobile friendly it will rank higher than those that are not and if it is NOT mobile friendly it will rank lower than websites that are mobile friendly.
So your next question is, is my website mobile friendly? You can find out here by entering your website address: https://www.google.com/webmasters/tools/mobile-friendly/
As you can see below this can definitely be bad news for your business. You can click the image below that will open a video to further explain what is happening today.
Small businesses are at a greater risk of being affected by this update because small businesses generally offer a local product or service that people search for on their phones and mobile devices.
So now you are probably wondering what you need to do!
Do you need a redesign or do you just need to make some changes to your current website? The answer is it depends, mostly on how old your website is, what platform is was built on and who built it in the first place. All custom WordPress websites produced by PageOne in the last 2 years are SAFE, some even older than that will be as well since this is a service we have been offering for some time: http://www.pageonewd.com/services/mobile-responsive-design/
If your website is one of the websites that did not pass the mobile friendly test please contact us today so that we can have a look at your website and let you know what needs to be done to get it back in Google’s good graces.
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