Things to think about when setting up your e-mail marketing campaign

Email Marketing SchuylkillKeeping it simple is the key…  In order to run a successful e-mail marketing campaign you must think mobile.  Approximately 52% of e-mails were opened via mobile devices during the first half of 2013.

First thing to keep in mind is to design for mobile, it is much easier to expand than compress.  Second get to the point and make sure it’s readable.  Third create a call-to-action that is extremely easy to access and display your contact information and directions in every e-mail.  Last put the most relevant info. first! As most of us know a majority of e-mails are never read, in order to give yourself the best chance intrigue your audience before they can “X” you out.

Need help with your E-MAIL MARKETING CAMPAIGN or RESPONSIVE DESIGN call PageOne Website Design at 1-800-349-0223.

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